Tuesday, 7 March 2017

Blog post 1 Lufthansa v/s Singapore airlines on Facebook

Author: Prerna bangarh
Blog post 1: Facebook
Lufthansa
Lufthansa currently has more than 2m Facebook fans and updates its post on an almost daily basis.

·         It was her big day ️ and we were happy to spend it with her, like proud parents! Sparkle on, young lady, and take us to the sky!
·         This post got 21k likes and 953 shares which is the most successful post of this brand. They are launching the new version of Lufthansa which provide many benefits.


·         In this post it shows fashion ramp walk in airplane. This post got 6k likes and 255 shares which is the highest. This post is successful because of fashion show inside Lufthansa is unique
·         Classic Lufthansa meets contemporary fashion designer Rubin Singer on board LH400, flying from Frankfurt to New York City.
·         Lufthansa Often use 50/50 rule in some of their post, but the content in every post is top notching.
 Most of their post is about nature especially in Cape Town. They often posted live videos.

Likes
Followers

Lufthansa
2,312,343
102,157
Singapore airlines
3,014,664
377,765
 Both brand often uses 50/50 rules in some of their posts.
Singapore airlines
Singapore airlines has more than 3m likes on Facebook page

·         This post got 4.4k likes and 193 shares which is highest among other posts. Singapore airlines won the best international business/ first class award

Play "The Perfect Match" this Valentine's Day and stand to win game points and irresistible Premium Economy Class fare deals for your next getaway! Look out for additional prizes such as a staycation at Hotel Jen Tanglin Singapore. Game ends on 24 February 2017, terms and conditions apply.
In this post, they are showing the promotional content on Valentine’s Day. This post got 218 like and 23 shares. It’s showing the promotion going on valentine’s weeks. Winner can go to visit Dubai, Beijing and Melbourne city after winning Singapore airlines deals 

No comments:

Post a Comment